Sometimes the media gets focused on one story and it seems like that is all you hear about for a while. These past few weeks it has been Charlie Sheen, all the time. The actor of “2 And A Half Men” has been on every corner of the media, including more recently his very own “Sheen’s Korner, which consists of broadcasts put out by the star himself on the live streaming site USTREAM.com.
This direct and unfiltered connection to the public is a new phase in media. Up until very recently, a star and the message they held, whether for good or for bad was beholden to the powers that be. These powers consist of television news channels and entertainment news shows which were the only avenue for a message to be heard.
Mr. Sheen has been spreading his message of Trolls and Tiger Blood on these generic channels of communication as well as his new social media presence. He went on several of the largest entertainment news shows and gave interviews that left people entertained and horrified, sad and confused. He entered new words into the pop culture vocabulary, most notable is his catchphrase “Winning!”
But even these interviews are edited down and controlled by the major news outlets that they appear on. Charlie’s new route is one of unfiltered uncensored talk straight to the public, for better or for worse. As his first episode of “Sheen’s Korner” proved, sometimes editing can be your best friend. Charlie Sheen also set a Guinness World Record for most twitter followers in 24 hours, racking up over a million eager eyes waiting to see what the next phrase would be and what the next chapter has in store. And what better source that from the man himself.
Compare the video above which is from Charlie Sheen Himself with the video below which is an edited version of the highlights from his more traditional ‘Media Blitz’.